EVOS M5000 Launch
2019-01-06 00:00:00 +0000
Invitrogen EVOS cell imaging systems are recognized worldwide as innovative and unique solutions for a wide range of imaging needs. We are excited to launch our EVOS M5000 imaging system in Singapore. This instrument is sold under #bid as part of the #cellanalysis portfolio.
Over four days in October 2018, we set up a NEON space at Biopolis Singapore named IMAGING(NATION) - where art & science collide.
We invited customers from A*STAR, NUS & NTU to immerse themselves into a world of beautiful science, enjoying the origami art installation and experience our latest cell imaging system.
Cell-ebrate Science Contest
2019-01-05 00:00:00 +0000
For this contest, a online platform was created for scientists to showcase their research using Thermo Fisher Scientific's Invitrogen Molecular Probes reagents.
The campaign included the imaging roadshow and seminar to commemorate the three winners of the competition. This initiative generated 50 customer leads and 7 opportunities.
AmpliFly Launch
2019-01-04 00:00:00 +0000
In Biopolis Singapore, Thermo Fisher piloted the launch of the new MiniAmp Thermal Cycler and AmpliFly program, which transported over 200 passengers through a sea of activities. These activities highlighted the new instrument MiniAmp as well as celebrated 30 years of thermal cycler innovation since 1987.
Two other road shows were held at Nanyang Technological University and National University of Singapore and were also well received. Over 400 leads were garnered from the AmpliFly roadshow series across three customer sites. More than 31 MiniAmp Plus Thermal Cyclers were sold and the campaign generated over S$160,000 in revenue.
The theme of the launch was AmpliFly, where Thermo Fisher intends to bring the customers through a first-class PCR experience through our Invitrogen and Applied Biosystems' premium molecular biology products.
Gibco & Nunc Summer Fiesta
2019-01-03 00:00:00 +0000
Thermo Fisher Scientific kicked off the Gibco & Nunc Summer Fiesta outreach program at the National University of Singapore (NUS) and Biopolis Singapore as part of our outreach efforts to inform researchers and provide them with the option of purchasing the NUNC cell culture plastics.
Inspired by our tropical weather, the summer-themed event was attended by over 300 customers who had the opportunity to view the new GIBCO + NUNC cell culture plastics and Invitrogen EVOS M5000 cell imaging system featured at our push carts.
To encourage participation and boost overall interaction with our customers, activities were organized throughout the event. To snag exclusive Thermo Fisher merchandises, customers took part on our Instagram contest where they were required to take a photo with our giant NUNC plastic inflatables and post their best shot online tagging @gibcocellculture.and using the hashtag #BetterTogether
Thermo Fisher Annual Kickoff
2019-01-02 00:00:00 +0000
Lunar New Year Campaign
2019-01-01 00:00:00 +0000